How to Assess an Opportunity

1) Do they have a product?

All viable direct selling and Network Marking opportunities have a product. It might be a physical product (like Tupperware, cookware, make-up or jewelery), or a financial product (like cellphone airtime, insurance, medical aid or a savings or even funeral plan)

2) Are they listed on the DSASA website?

This one is only a 50% guideline, as the is a voluntary membership site for direct selling and network marketing companies in South Africa. If the opportunity you’re reviewing is listed with them, then you know they have been reviewed in the last 12 months, and have been found to be a reputable company.

However, just because a company isn’t listed with them doesn’t automatically mean they’re problematic. Remember, they’re a voluntary site. If the opportunity you’re reviewing isn’t listed with them, it simply means you need to do further due diligence. I recommend Googling the name of the company, followed by the word “scam”, and see what comes up.

The fact that Pepsi exists, tells me that Coca-Cola has “haters” (and vice versa). And if the biggest brands in the world have haters, so will the opportunity you’re reviewing. You want to see what people have written about them. I specifically am looking for those who say “I joined this opportunity and make no money”. This is gold – I wanna know why. Usually it’s because they did no work. All viable opportunities require work.

3) Which compensation plan do they use?

Once you’ve ascertained that the company¬†in question has a product, and is a legitimate opportunity, then ask how their compensation works. Two tops once are Direct Selling (picture a Tupperware party), or Multi-Level Marketing. Direct Selling typically has a higher commission/rebate percent (of the item cost), but has the downside of the 1st of the month you being back at zero, and starting all over again.

Multi-Level Marketing might have a lower commission or rebate, but due to the type of product (financial products which are purchased monthly via debit order), each month you start where you left off. This is the foundation of a true residual income.